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Speech-to-blog – the outsourced blogging service from Collective Content
We are really happy to be announcing Speech-to-blog – which we tend to refer to as S2B at Collective Content – for several reasons: 1. Demand for a simple, corporate blogging service. Plenty of...
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When to date-stamp a blog post
Short answer: Always. Here’s why. A few blogs, even mainstream news sites, bury or even leave off date stamps from their posts. They do this – although there are exceptions – because quite often they...
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Why blogging is like taking antibiotics
Blogging takes staying power. Sure, any form of good content creation needs to become a habit to be truly successful. But blogging is where many non-media organisations begin to create. So how do you...
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What is ‘authenticity’ in blogging and social media?
This is a big question. It’s big because if a company – just like a traditional media title – loses its credibility, then it will fail. One way to lose credibility is for the that modern curse to...
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Small businesses’ advantage in blogging?
The other day a reply to an email from someone who runs a small web development agency got me thinking about this piece from 18 months ago – Do you need a ghostwriter or an editor? And I think the...
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